Animal welfare - a growing concern for cosmetic consumers

A total of 57% of UK consumers see animal welfare as an important ethical consideration when buying products, a considerable increase from 48% a year ago. That’s the finding of a new Ipsos-MORI poll1 commissioned for the RSPCA, which also found people considered human rights (55%) and protecting the environment (55%) to be important factors. The poll also found 80% of people agreeing that for society to be truly civilised animal welfare must be a key priority.

The RSPCA is now calling on “forward thinking companies” to enter this year’s RSPCA Good Business Awards, designed to recognise ethical business approaches to animal welfare in beauty, fashion and food.

Last year’s winner was Lush for its overall commitment to animal welfare and promotion of alternatives to animal testing, while M&S was awarded for being the most progressive company of the year after implementing a cruelty-free policy across its cosmetics range.

To apply, download questionnaires at www.rspcagoodbusinessawards.com